Snapchat is setting a ground-breaking platform for the new age journalists who are making the
most of this app for their profession. Although it is dubbed as a teenage app for its popularity
among the teens, this app can be vital in many aspects of journalism. Journalists often face a
life risk while transmitting controversial news or news related to people in power but with the
self destructive feature of this app, it will be almost difficult to trace the source of the photos.
Journalists often use this app among their community so that the news does not get transmitted
to other media houses. Snapchat has opened new vistas for journalism where they deal with the
most viral news.
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How you can make the most of Snapchat being a journalist?
Snapchat is an evolving platform in journalism so most of the journalists and media houses are
ignorant of how they can make the use of the Snapchat app.
• Better reach
You can reach many people at the same time using this app. If you want to make any
news viral, you can send it to many people but it destructs itself after the stipulated time.
You may make use of the instant sharing system or you can use the ‘stories’ feature of
this app to reach out to the people. You may send the news covered by you to your media
house with this feature and it will be auto-destroyed after 24 hours.
• User-generated content
You will be able to get content generated by the users. If any user takes a Snapchat
screenshot of a vital event he had received via Snapchat then you can get it from him.
You may also get images from many users which may match up with your article or
• Direct interaction with readers
If you send any instant message through Snapchat app, it is more likely that the readers
will read it instantly. The snappers can interact with you directly as well as they are
deemed to be active in using the app.