Today’s kids are very tech savvy, no doubt about that. But they are equally aware of the side
effects of a social app. They know what they post can be analyzed and then used to pull them
down. And that is where SnapChat stays ahead of its competitors.
Now He Is A Catfish
The temporal nature of SnapChat
The internet has its dark sides, clearly. Most kids are aware of that. There have been cases when
people have lost their jobs because of objectionable content found on social platforms. So when
you find internet to be a place which is not exactly safe to share about your private lives, it is no
wonder that you will look for alternative options which provide temporality as the main feature.
That is the essence of SnapChat. It lets the kids of today socialize in the way they want that is by
having fun and not worrying over the permanence factor.
You can view it in this way. If you are an adult, you would not like your photos on that exotic
vacation to be posted on LinkedIn as that might give forth an image of a freeloader. It is kind of
the same with kids. Nobody wants to get judged or ridiculed at for sharing stupid videos. It is this
advantage of privacy during their growing up years that make the kids fond of SnapChat.