Now watch the raw footage of several matches and festivals through SnapChat
Our Story, what is it?
Entertainment has taken a new turn with the advent of Our story, a new feature launched by
the popular app Snapchat. Within a few days of launching the feature has charmed its users.
Its uniqueness is its USP, and within a short span of time it has grabbed the attention of the
people and keeps the users more engaged to the app and undoubtedly it is also helpful in
increasing the number of users. Now the reader must be very curious to know the features of
this Our story.
Until the launch of this latest feature people were depended on sports channel to watch live
show like sport tournament, music festival, and many more. But with the introduction of
the feature now people can watch live show through this app. It is also claimed by Evan
Spigel, CEO of Snap chat that nowadays people are inclining to Snapchat for enjoying
college football match. During an interview in San Francisco he confronted the reporter and
talked about this innovative feature. These video footages are 2 to 3 minutes long; these are
like the highlights of different matches. Most of the people do not have the time to watch
the full match, that’s why they like to watch only the highlights of the matches. And these
video footages exactly serve the purpose; in short you can say it’s a live version of match
At first the feature allowed the users to upload and share pictures and videos of life events
through this free app to the Story or curated collection. And every existing user was able to
see those videos and pictures regardless of the fact whom they follow or in which location
they were at the moment of sharing.
What this feature is magnetizing the users?
After two months of introduction the team of this popular Google app decided to utilize the
platform for showcasing the curated video footages of renowned festivals. They have already
showcased several collages football matches all through the USA and hot air balloon fiesta
in Albuquerque and few more. These little known festivals gaining popularity all over the
world through this user friendly photo sharing app. Most of the popular TV channels never
showcase these regional carnival or matches for international audience. And that’s why
these entertaining events remain under the cloak of ambiguity. Snap Chat is serving like an
international platform to these fiestas and matches. During these events, the users of Snap
chat submit various video footages, which are later examined by the Snap Chat team to
remove the inappropriate videos and images.
According to a VC it is the first and potential user generated mass media the world will ever
see. The team keeps the length of the video short to provide a brief glimpse of the events but
possibly Snapchat will enlarge the length of the footages in the near future. By expanding
features Snapchat is trying to allure the people towards the app.